Neiro official

Please read to understand volume spike in previous pinned, from @Qhodlr:

In liquid markets with many buyers, sellers and market makers, the spreads are small. Market makers need to make a very large number of trades to get profits. They use very advanced quantitative algorithms to take very short term positions — these could be hours, minutes or seconds. The higher the asset volatility and the higher the trading volumes, the more trades market makers are able to make, and the more profit they make.

Crypto exchanges face significant setup costs to list a new token (due diligence, setting up cold storage, proof of reserves, etc.) Therefore, they are not excited about the potential of a new listing if they are not sure about its depth of liquidity.  Often, an agreement with an Exchange requires a reserve, or down payment (tokens, stable coins) and is considered an IEO, or Initial Exchange Offering. This is a price discovery period in which an exchange can determine if they will be able to recover costs associated with listing, promoting and availability of a token. Often, if a token fails to meet trading obligations this fee is absorbed to recover costs, and the alternate can see the fee forwarded towards global advertising campaigns, further boosting the relationship between a project and an Exchange.

Exchanges have one problem less if to-be-listed projects comes to them with a Market Maker attached. If they know that professional market makers are engaged to create liquidity for the new token they would be more likely to charge smaller listing fee, or none at all due to the quantity and quality relationships these businesses already maintain.

What is OTC?
Market Makers provide these services to clients such as funds, brokers, family offices, blockchain projects, other OTC desks, institutions, hedges, VC's and qualified individuals.

As the trading volume goes up, more market makers will show up for free, lured by promising numbers. On the exchange side, the project would have more leverage in negotiating a secondary exchange listing when the first listing is liquid.

Higher volumes would inevitably make the project noticeable, bringing in lovers (and haters). Vast majority of that interest will result in more people considering the token as an investment. Higher demand would drive the price up. Lack of sudden price movements further boosts the investor confidence and demand. High trading volumes would also help the token economics as it is easier to sell your project to a consumer or new business partner when there is significant trading going on in the background (hype).

Market Makers can provide buyer and seller opportunities  with long standing business partnerships. Most often giving and receiving loans regarding a formal partnership to increase overall profitability. Thus, market makers will be less likely to provide liquidity to low-volume markets due to the risks and lack of demand for the asset.

In this case, market makers will make money by engaging in paid contractual agreements with exchanges and other firms to provide liquidity to these markets. Also, market makers will receive significantly reduced trading fees or no trading fees altogether. This is the second-way market makers make money.

Additionally,  it is not uncommon for these types of market activities to appear out of no where. Especially, in the early stages of building investor agreements. This is principally due to the fact that a lot of orders and price range negotiations happen off the books through CEFI platforms and then ultimately are settled on the books, or a blockchain, or DEX if those components are involved or both.

Tier 1 Exchanges with well known inter exchange agreements are: Binance, Huobi, OKEX, Coinbase, Kraken and Gemini.

Projects with potential or actual partnerships with any of the above exchanges have a higher than likely chance of also developing common relationships due to the global regulatory landscape and unique individual citizen requirements for use of certain geolocated exchange platforms.